Did you know????
The Goldberg Brothers were The Inventors of the Automobile Air Conditioner in the late 1930's.
Here's a little factoid for automotive buffs or just to dazzle your friends.
The four Goldberg brothers, Lowell, Norman, Hiram,
and Max, invented and developed the first automobile
air-conditioner. Remember those 4 names !
On a July day i 1939, the temperature in Detroit
was 97 degrees.
The
four brothers walked into old man Henry Ford's office and sweet-talked
his secretary into telling him that four gentlemen were there with the
most exciting innovation in the auto industry since the electric
starter.
Henry was curious and invited them into his office
but instead asked that
he come out to the parking lot to their car.
They persuaded him to get into the car, which was
about 130 degrees, turned on the air conditioner, and
the car began to cool off immediately.
Henry Ford got very excited and invited them back to the office, where he offered them $3 million for the patent.
The
brothers refused, saying they would settle for $2 million, but they
wanted recognition by having the name 'Goldberg Air-Conditioner,' on
the dashboard of each car in which it was
installed.
Now
old man Ford was more than just a little anti-Semitic, and there was no
way he was going to put the Goldberg's name on a lot of his Fords.
They
haggled back and forth for about two hours and finally agreed on $4
million and that just their first names would be shown.
And so to this day, all Ford air conditioners show -- Lo, Norm, Hi, and Max --
